Stalwart Sales Training and Consulting

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What percentage of appointments convert to closed deals?

What is your current average sales cycle length from the appointment/presentation to close?

How comfortable are your salespeople with negotiating and closing deals?

Very comfortable - natural closers

Somewhat comfortable - adequate closing skills

Uncomfortable - struggle with closing

Very uncomfortable - avoid asking for decisions

What is your biggest challenge in shortening your sales cycle?

Lengthy customer decision-making process

Ineffective qualification leading to unqualified prospects

Poor discovery resulting in misaligned solutions

Weak value proposition and ROI justification

Inadequate follow-up and relationship management

Lack of urgency creation Internal approval processes

Do your sales reps understand the emotional drivers behind purchasing decisions?

Yes - consistently appeal to emotional motivators

Somewhat - occasional emotional connection

Limited - focus mainly on logical benefits

No - purely feature/function focused

How committed are your salespeople to continuous learning and skill development?

Very committed - actively seek growth opportunities

Somewhat committed - open to learning

Minimally committed - passive about development

Not committed - resistant to change/training